Bacon Concept Packaging
Creative Director: Johan Wentzel
Agency: The Oaks Collective
Client: Rica Cold Meats
The purpose was to present a conceptual execution for a new brand of bacon that would enter the market to compete in the upmarket L.S.M. After an arduous period in the South African Processed meat industry our client wanted to introduce an alternative product that presented as fresh and safe amongst the current players in the market.
Option 1
Option 2
